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Ecommerce Benefits
EComm. or Electric Commerce or Ecommerce is the most important attribute of the internet to emerge to the present stature. Ecommerce is any business related transactions partially or totally carried out by electronic medium especially on internet and computers using Open networks or Closed network.
The most important feature accountable for the success of internet is electronic commerce that allows people to buy or sell anything they want at anytime of the day or night (24x7).Both merchants and consumers are greatly benefited by the growth of ecommerce.
Benefits of Trader
Trading online has definite advantage over the traditional business methods. Advertising and Marketing products on web are inexpensive. It is very important to ensure that the website is designed very attractively, eye-catching and user friendly. With the help of Web and the Search engines, the traders get connected to the global customers much faster. Online trading reduces the Cost of Labour, Marketing, Advertising, Processing Orders, And Delivery of Products.
The entire information of the dealer, products, customers are stored in the server that allows the customer to access only the relevant information required for business transaction. This reduces communication cost (telecommunication charges) storage cost, stationery cost. To advertise and market a product online, trader needs to design a webpage and host it that reduces the considerable amount of endorsement (banners etc) cost, stationery (printing etc) cost and Labour (Salesperson) cost. Any change in the price of the products can be incorporated by just modifying the price list thus avoiding manual corrections and repetitive task (reducing printing cost). The Search engines and web allows the vendors to contact customers globally faster. Ecommerce helps companies in establishing more mutual and intense relationship with their service providers by restructuring, computerizing and by facilitating areas like direct advertising / marketing, client services, retailing and information management.
Benefits of Customer
Customer can now purchase their choice of product whenever they want (daytime or during night) from anyplace across the globe. Today customers have more choices before buying the product can compare the price, features and durability of the products from a range off options provided by various companies just by going to different websites. This reduces the cost of commuting and also significantly saves customers time. The delivery of products is also much faster. Instead of going to a bank and waiting for long hours to complete a transaction, customers can save time by using online services or ATM’s to withdraw amount or deposit cheques and bank helpline’s provide assistance to all the queries of the customer and helps solve customer related issues. Clients can develop and sell their own digital goods such as write e-books, exclusive reports, programs, articles and host it on the website with less expenses and overheads. An individual from any profession (Medical / Engineering / Health and fitness Trainer etc) can write articles, publish them on the web and can convert the people visiting these sites into their customers.
Conclusion
ECommerce is a new form of business that has developed rapidly. It provides a different mode of doing business that helps reduce labour cost, Operational costs (building, parking place, IT services etc) and much faster transaction. Today most of the business transaction is performed online thus promoting offsite work and this also has a great impact on other industries such as banking but the only concern is privacy.